Message from the CEO

GRI 102-14

For over 30 years, OdontoPrev has been dedicated to one mission: bringing society closer to Odontology. Today, during this pandemic, what motivates us is to continue offering high quality oral care solutions to millions of people. We, at OdontoPrev, implemented several agile and efficient initiatives to mitigate the effects of COVID-19, keep our operations running, and take care of our employees, beneficiaries, clients, and accredited network.

Driven by this mission, in 2019 we hit the mark of more than 7 million beneficiaries, who could rely on the expertise of our accredited network composed of over 31,000 dentists. With the acquisition of the Odonto System, which consistently operates in the Northeast region, we complement our portfolio with new business model opportunities.

No achievement would be possible without the collaboration and commitment of our more than 2,000 employees. Thus, we value each employee’s well-being. We play a crucial role in promoting gender equality and guaranteeing everyone’s safety, we are aware of our responsibility, and our leading role in the business sector to build a more sustainable world.

Publicly committed to sustainable development, we are signatories of international initiatives promoted by the United Nations, such as the Global Compact and the Women’s Empowerment Principles. We received the Bloomberg GEI (Gender-Equality Index) seal in early 2020, now, we join a select group of four Brazilian companies composing this index, which are assessed for gender equality in their initiatives. Also, for the past 20 years, we have been promoting social actions directly connected with our mission, we provide support to 20 institutions and in 2019 we donated dental plants to over 6,800 socially vulnerable people. To assist our neighboring community, we donated a dental office to the Women Department at Barueri and we planted trees in Gabriel Chucre Park, in the city of Carapicuíba, both very close to our headquarters.

I invite you to read our Sustainability Report and get to know the details on OdontoPrev’s key highlights of 2019. At the end of the report, I meet you in the section A Vision of the Future, which discusses the main topics to guide our actions in 2020, when we will continue committed to our objective, propelling high quality Dentistry and innovating in our sector.

Good reading!

Rodrigo Bacellar
Chief Executive Officer

Balões de depoimentos


The support we receive from OdontoPrev is very important for our institution, as it qualifies the social protection we offer to our employees, their dependents and institution’s users, without its support, it would be difficult to guarantee their right to dental health.

Crislaine Lima, Socio-Educational Program Coordinator, Gol de Letra Foundation

OdontoPrev has been a partner of the Ronald McDonald Institute, since the foundation of this Institute in 1999 and has been contributing to transform the lives of thousands of children and adolescents with cancer in Brazil. With a 21-year history, the Institute already supported 1,500 projects of 100 institutions throughout the country, qualifying 26,000 health professionals in the early diagnosis of cancer.

Francisco Neves, Founder, and Superintendent of Ronald McDonald Institute

Over 500 people are benefited from OdontoPrev’s dental plans in its partnership with Tide Setubal Foundation. Taking into account that we assist socially vulnerable people, perhaps some of them never experienced something like that, as they made other choices in life.

Thiago Cassimiro, Tide Setubal Foundation’s Project Assistant, talking about the donation of dental plans in the “Black Friday do Bem” campaign.

Since I was a child, I had contact with Dentistry, my uncle was a dentist. I loved to see him working. Today, I am proud to be a dentist, strong-willed to serve patients. OdontoPrev not only takes care of the patient, but it also takes care of services through satisfaction surveys, which check service provided by the dentist, thus, everyone wins, patients, and dentists.

Rodrigo Villagra, OdontoPrev’s accredited dentist

I can see a digital future in dentistry and OdontoPrev’s competitive advantage is innovation and agility. The company offers a loyalty program to dentists, which allows accumulating points that I can exchange with dental materials.

Priscilla Ronchetti, OdontoPrev’s accredited dentist

We have been maintaining a long-standing partnership with OdontoPrev, approximately 15 years. OdontoPrev knows our routine and our demands concerning quality. We realize how OdontoPrev has been changing over the years, pursuing new technologies, improving its website and platform. This makes us look at our partnership in the long run.

Luciana Ezequiel, DHL’s HR Officer

The Young Entrepreneurs Program allowed me to grow as a professional and as a person, made me rediscover myself as a marketing professional and grow more and more. Every day I feel I contribute to the Company’s evolution and I have the opportunity of taking part in strategic projects.

Victoria Carnieri, OdontoPrev’s Marketing

I was well-received, with kindness and without discrimination. All the opportunities I receive at the company are fairly offered to me. OdontoPrev’s opportunities are offered to anyone pursuing professional and personal growth.

Paulo Ferreira, OdontoPrev’s Sustainability assistant

OdontoPrev’s Trainee Program offers lots of labor market opportunities, it includes trainees in different projects that contribute to his/her personal and professional development and presents adverse corporate scenarios for professional growth.

Mariana Lupianhas, OdontoPrev’s internship

I feel challenged by strategic projects I receive and I feel responsible for sustaining the company as a leader in the market. My 30-year experience in OdontoPrev makes me feel comfortable to innovate. OdontoPrev combines the strength of a publicly-held company and its capacity and desire for innovation. The employee is stimulated to devise new solutions at all hierarchical levels and play a leading role.

Diego Lyra, OdontoPrev’s Controller

OdontoPrev changed my life and received me with open arms. I am a disabled person, due to a traffic accident occurred 21 years ago. Every environment is prepared to receive any type of disability and fully accessible. The Company allowed me to develop myself intellectually and take up courses to improve my work.

Raquel Naressi, OdontoPrev’s Clinical Audit Supervisor